Little Red Book of Sales Answers
99.5 Real Life Answers that Make Sense, Sales, and Money
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Narrated by:
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Jeffrey Gitomer
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By:
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Jeffrey Gitomer
About this listen
This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money! You'll discover the best ways to leave voicemail...ask for appointments...start presentations...follow up...ask for the sale...respond to angry customers...earn referrals...Here are perfect answers for establishing rapport... improving humor and creativity... making cold calls... getting past gatekeepers... controlling phone conversations... overcoming price objections... recognizing buying signals... using the Internet... getting reorders... finding role models and mentors... becoming a better writer... picking the right contact software... ordering the right business lunch... creating stand-out proposals... setting goals... adding value in every possible way.
In your business, you can't afford to settle for the second-best approach. This book provides an extension of a successful brand by moving from a generic selling book to a book that gives a personal, practical guide to fulfilling your goals.
©2006 Jeffrey Gitomer (P)2009 Simon and Schuster, IncListeners also enjoyed...
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Your First Year in Network Marketing
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- By: Mark Yarnell, Rene Reid Yarnell
- Narrated by: Kevin Foley
- Length: 11 hrs and 32 mins
- Unabridged
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Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging---and, for some, the most discouraging.
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My first year
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By: Mark Yarnell, and others
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Go-Givers Sell More
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- Narrated by: Bob Burg, John Mann
- Length: 3 hrs and 47 mins
- Unabridged
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Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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Do you really not know that you give to get?
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By: Bob Burg, and others
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The 25 Sales Skills
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- Narrated by: Stephan Schiffman
- Length: 1 hr and 42 mins
- Unabridged
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Master the skills you can’t learn in a classroom. You can break into today’s cutting-edge sales force - and become a leader. All it takes is learning Stephan Schiffman’s essential skills. Honed to perfection over decades of experience, his techniques will make you a top sales performer. From the man who’s trained more than a half-million salespeople, these are the secrets you won’t learn in any classroom. Now they’re yours for the taking and will put you on the fast track to career advancement.
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Great Sales book!!!
- By NN on 02-27-17
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Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- By: Jeff Tobe
- Narrated by: Jeff Tobe
- Length: 2 hrs and 48 mins
- Unabridged
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This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
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Hilarious and Charming, yet still Authentic
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By: Jeff Tobe
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Nothing to Lose, Everything to Gain
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- Narrated by: Johnny Heller
- Length: 6 hrs and 59 mins
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Ryan Blair knows about building a business from the ground up. Like many entrepreneurs he had no formal business education. But he had great survival instincts, tenacity, and, above all, a "nothing to lose" mindset.Blair's middle-class childhood came to an abrupt end when his abusive father succumbed to drug addiction and abandoned the family. Blair and his mother moved to a bad neighborhood, and soon he was in and out of juvenile detention, joining a gang just to survive. Then his mother fell in love with a successful entrepreneur who took Ryan under his wing.
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I wouldn't read it again
- By Blahhhhhh on 01-07-13
By: Ryan Blair, and others
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100 Ways to Create Wealth
- By: Sam Beckford, Steve Chandler
- Narrated by: Steve Chandler
- Length: 8 hrs and 36 mins
- Unabridged
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These 100 eye-opening ways to create wealth are drawn from the author's successful careers, with many touching personal stories as well as stories and examples from the hundreds of clients these master coaches have advised. This book is chock full of ways to make money, deepen life's pleasure, increase personal wage-earning power, and start fresh entrepreneurial ideas right at home.
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A MUST HAVE!
- By Thomas on 10-31-08
By: Sam Beckford, and others
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 14 hrs and 53 mins
- Unabridged
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
- By Ben on 08-18-09
By: Guy Kawasaki
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Good in a Room
- How to Sell Yourself (and Your Ideas) and Win Over Any Audience
- By: Stephanie Palmer
- Narrated by: Judith Brackley
- Length: 6 hrs and 40 mins
- Unabridged
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Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.
As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.
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Much Too General to Be Useful
- By Coldmountain on 05-22-15
By: Stephanie Palmer
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- By: Leonard C. Green, Paul B. Brown
- Narrated by: Leonard C. Green, Tim Andres Pabon
- Length: 5 hrs and 16 mins
- Unabridged
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Big new ideas rarely make great businesses. Laboring on a business plan can be a waste of time. You are going to need dramatically more start-up money than you think you do. Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business.
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Need a narrator who is not phlegmy
- By Leo on 01-19-18
By: Leonard C. Green, and others
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What listeners say about Little Red Book of Sales Answers
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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- Brett
- 12-05-12
Should be a MUST READ for all Management.
Would you recommend this audiobook to a friend? If so, why?
It gives both the reason why you need to do something and also what to avoid and what not to do. We were guilty of a few things and have now changes our sales strategy.
What was one of the most memorable moments of Little Red Book of Sales Answers?
PRICING - Enough with discounting. Yes, of course there is a discount if you buy quantity and if you have 50 outlets as apposed to 1. But all those prices have now been SET. So all accounts with 50 outlets getting 10 widgets pay the same price. "Our prices are fair but firm".
Have you listened to any of Jeffrey Gitomer’s other performances before? How does this one compare?
This is my fist audio, I have read a number of them.
Was this a book you wanted to listen to all in one sitting?
No
Any additional comments?
A must read for anyone coming out of academia and getting their first job.
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- Pam Shearer
- 03-22-20
Great book.
Full of little tips that I wish I knew long ago. But now I do.
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Overall
- David
- 03-20-09
Gitomer is Great
Gitomer's forward style makes for easy but powerful understanding on how to sell. He is far above anyone else. His humor keeps you laughing at yourself. He uplifts the reader with practical application of understanding the sales process is based on relationship. He challenges traditional traditional thinking and encapulates a desire for salespersons to be the best. Along with practical application he motivates you to become the best that is possible -- to rise above the crowd. It means working hard, very hard as working smart.
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2 people found this helpful
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- sblackley
- 04-28-16
Invest in youtself.
I like this guy. I have listened or read most of his books. He has a get off your bottom and keep moving forward attitude.
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- Damian Rodriguez
- 03-18-15
Majestic!!
One of the best I read. This is an excellent book that you need to read if you want to become a successful salesperson.
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- Josh Wong
- 05-06-16
Not worth the time I spent reading the book
What would have made Little Red Book of Sales Answers better?
The books needs to have a better attitude, answer questions in a straightforward manner and provide more useful content.
Would you ever listen to anything by Jeffrey Gitomer again?
No. I found the author (also the narrator) to be rude, disrespectful and off-putting. He repeatedly violates his own rules--he says say things that are different than your competitor, then presents trite material in his books. He says to be friendly, then he acts rather unfriendly to the audience. He says not to trash-talk others, then he bad-mouths people in the book. He says he does not like manipulation, then he gives you manipulative techniques. He says to have a great attitude, then he shows a bad attitude toward others in the book. This book was such a massive waste of time. If anyone sold to me like how he says to do in the book, I would kick them out of my office. The author through his horrendous behavior singlehandedly destroyed his own brand perception in my eyes over the course of this book. By the time it was over, I was so disgusted by the author that I have no interest in checking out any of his stuff. For a "sales trainer", the man sells himself very poorly.
How could the performance have been better?
He needs to be more friendly and respectful. When someone listens to you, they are honestly trying to get data to improve their lives and careers. The narrator is continually mocking and insulting, and deriding people. He completely failed in his responsibility as a teacher and comes off as arrogant and rude and insulting. Twenty minutes into the program, I was fed up with this guy. It was only my discipline to finish books once I start them that got me through this book.
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Overall
- Brian Burns
- 10-07-09
Nothing new
The big idea is work harder??? Do you need to buy a book to know that? It is entertaining but get a comedy book if that is what you want. I checked the author out and he has not been a salesman in 20 years. He is just selling himself. I'm not buying.
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10 people found this helpful
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- Carol Hornsby
- 08-14-22
Not my style
I found his approach very arrogant and negative. I didn’t make it past the 2nd chapter.
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