The New Primal Blueprint serves as the ultimate road map for anyone wishing to make the shift from flawed conventional wisdom about diet and exercise to a healthy, happy empowering lifestyle patterned after the evolutionary-tested behaviors of our hunter-gatherer ancestors. The book details the 10 immutable Primal Blueprint lifestyle laws that enable empower you to reprogram your genes to direct in the direction of weight loss, health, and longevity.

Are you sick and tired of struggling through regimented diets that work for a minute and then become unsustainable? It’s time to embrace a simple, scientifically validated plan that transcends gimmicks and avoids the stress of regimented macros and mealtimes. Health and fitness expert Mark Sisson presents a comprehensive lifestyle approach based on the principles of intermittent fasting. He’ll teach you how to gracefully burn body fat while keeping your energy, focus, and positive attitude.

Mounting scientific research is confirming that eating a ketogenic diet could represent one of the greatest nutritional breakthroughs of our time - and that it might be the healthiest and most effective weight loss strategy ever.

This revolutionary training method has been embraced by elite runners - with extraordinary results - and now you can do it, too. Respected running and fitness expert Matt Fitzgerald explains how the 80/20 running program - in which you do 80 percent of runs at a lower intensity and just 20 percent at a higher intensity - is the best change runners of all abilities can make to improve their performance.

Primal Blueprint author Mark Sisson presents a fun, easy-to-follow, practical guidebook to help you "get Primal" in only 21 days. First, you'll learn eight key concepts that represent the most important day-to-day elements of living Primally, then tackle five action items that will enable you to literally reprogram your genes toward a long, healthy, and energetic life. The action items are presented in a fun and life-transforming 21-Day Challenge, featuring daily diet, exercise, and lifestyle endeavors with corresponding journal exercises.

Wouldn’t you like to live longer? And better? In this operating manual for longevity, Dr. Peter Attia draws on the latest science to deliver innovative nutritional interventions, techniques for optimizing exercise and sleep, and tools for addressing emotional and mental health.

Isolated by Mexico's deadly Copper Canyons, the blissful Tarahumara Indians have honed the ability to run hundreds of miles without rest or injury. In a riveting narrative, award-winning journalist and often-injured runner Christopher McDougall sets out to discover their secrets. In the process, he takes his readers from science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultra-runners are pushing their bodies to the limit.

When elite and everyday ultrarunners alike want to improve their ultramarathon performance, they turn to Coach Jason Koop for guidance and council. Training Essentials for Ultrarunning takes Coach Koop's time-proven and evidenced-based methodologies that have been honed over 20 years of professional coaching and delivers it to the masses. Regardless of whether you are first-time ultrarunner, a seasoned veteran, or an ultrarunning coach, this resource is a must-have for all ultrarunners.

Cameron Hanes discovered his true passion for bowhunting when he was twenty. Inspired by the physical challenges of stalking elk in the Oregon wilderness—traversing mountainous terrain, braving erratic weather, and evading his quarry’s even more dangerous predators—he began an ever-evolving journey of self-improvement. To become the best bowhunter of wild elk, to the caliber he believed he could be, Cam realized he would need more than archery skills.

From the best-selling author and renowned coach duo from Born to Run, a practical guide to running for everyone from amateurs to seasoned runners, about how to eat, race, and train like the world's best. Whether you're ramping up for a race or recuperating from an injury, Born to Run 2 is a holistic program for runners of every stripe that centers on seven key themes: food, fitness, form, footwear, focus, fun, and family.

Writing from both the cutting edge of scientific discovery and the front-lines of elite athletic performance, National Magazine Award-winning science journalist Alex Hutchinson presents a revolutionary account of the dynamic and controversial new science of endurance.

Are You Hyperconnected... and Disconnected? The frenetic pace of modern life distracts us from a painful truth: we are disconnected. Disconnected from our DNA recipe, forged through the selection pressure of human evolution, to enjoy health, happiness, and peace of mind. Horns, office chatter, and whirring machines batter our ears with incessant noise. Artificial light and digital stimulation overstress our nervous systems day and night.

In this highly listenable and provocative book, Dr. Jason Fung sets out an original, robust theory of obesity that provides startling insights into proper nutrition. In addition to his five basic steps - a set of lifelong habits that will improve your health and control your insulin levels - Dr. Fung explains how to use intermittent fasting to break the cycle of insulin resistance and reach a healthy weight - for good.

Thousands of books have been written about the latest and greatest diets that will help people lose weight and improve health. But a key element in any successful nutritional health program is a tried-and-true method that most people haven't thought about - yet it could be revolutionary for taking health to the next level. This ancient secret is fasting.

Combining modern genetic science and evolutionary biology, The Primal Blueprint dispels a number of the myths that modern medicine and conventional wisdom have come to accept as fact. Author Mark Sisson takes the listener on a fascinating journey through human evolution, comparing the life and robust health of our hunter-gatherer ancestors with a day in the life of a modern family - exposing potential health issues that arise from trying to do the right things living in the 21st century.

The New Primal Blueprint serves as the ultimate road map for anyone wishing to make the shift from flawed conventional wisdom about diet and exercise to a healthy, happy empowering lifestyle patterned after the evolutionary-tested behaviors of our hunter-gatherer ancestors. The book details the 10 immutable Primal Blueprint lifestyle laws that enable empower you to reprogram your genes to direct in the direction of weight loss, health, and longevity.

Combining modern genetic science and evolutionary biology, The Primal Blueprint dispels a number of the myths that modern medicine and conventional wisdom have come to accept as fact. Author Mark Sisson takes the listener on a fascinating journey through human evolution, comparing the life and robust health of our hunter-gatherer ancestors with a day in the life of a modern family - exposing potential health issues that arise from trying to do the right things living in the 21st century.

Primal Blueprint author Mark Sisson presents a fun, easy-to-follow, practical guidebook to help you "get Primal" in only 21 days. First, you'll learn eight key concepts that represent the most important day-to-day elements of living Primally, then tackle five action items that will enable you to literally reprogram your genes toward a long, healthy, and energetic life. The action items are presented in a fun and life-transforming 21-Day Challenge, featuring daily diet, exercise, and lifestyle endeavors with corresponding journal exercises.

Born to Walk will help reshape fitness culture to reject flawed and dated "no pain, no gain" ideals, and replace them with a simple, accessible, sustainable program to increase general everyday movement, improve aerobic conditioning the right way, avoid the risks of injury and burnout associated with running, and promote a healthy, happy, energetic, long life–one step at a time.

Are you sick and tired of struggling through regimented diets that work for a minute and then become unsustainable? It’s time to embrace a simple, scientifically validated plan that transcends gimmicks and avoids the stress of regimented macros and mealtimes. Health and fitness expert Mark Sisson presents a comprehensive lifestyle approach based on the principles of intermittent fasting. He’ll teach you how to gracefully burn body fat while keeping your energy, focus, and positive attitude.