The 1st-Time B2B SaaS Startup Founder's Compass
99 Collected Practical Thoughts on Fusing Strategy, Psychology and Tactics for Clear-Cut Success
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Narrated by:
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Richmond Wong
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By:
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Richmond Wong
About this listen
Who this book is for
This book is for first-time startup founders in the B2B space. Maybe you’re a software engineer, product manager, salesperson, doctor, or lawyer building your first startup.
My bet is that although you’re an expert at your technical skill, you yourself recognize that there’s a lot to learn when it comes to building a product, marketing it to a specific audience and overall running a company.
How you will benefit
The chapters cover the gamut of getting Product-Market-Fit, marketing traction, sales optimization, pricing, churn reduction, and general business advice I learned through the process of working with 150+ founders and senior decision makers at startups around the world.
These chapters are answers I’ve come up with to issues that come up again and again with the clients I work with.
The material in this book is also informed by my time working around the world (primarily North America and Asia) in several industries, including B2B enterprise software, legal practice, coaching, and journalism, so you’ll get a wider viewpoint than from authors, who have only ever worked in one industry and/or in one market.
How the chapters are organized
These essays are arranged to take into account your attention span (alternating between technical deep dives and lighter fare) and topic variety, while maintaining an overall narrative arc.
Who else this book will benefit
Those in the B2C space (founders, marketers and product managers) will also find value in this audio.
©2023 Richmond Wong (P)2023 Richmond WongListeners also enjoyed...
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
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The Little Book of Common Sense Investing
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
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The 1-Page Marketing Plan
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
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One Million Followers, Updated Edition
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In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.
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A Very Poor Read
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One in five Americans now has medical debt in collections and rising health care costs today threaten every small business in America. Dr Makary, one of the nation's leading health care experts, travels across America and details why health care has become a bubble. Drawing from on-the-ground stories, his research and his own experience, The Price We Pay paints a vivid picture of price-gouging, middlemen and a series of elusive money games in need of a serious shake-up.
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Very important book!
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By: Marty Makary MD
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What listeners say about The 1st-Time B2B SaaS Startup Founder's Compass
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Kindle Customer
- 11-15-23
To-the-point concise guide to growing your startup
Short and sweet collection of dozens of startup lessons including helpful advice on:
1.) Using psychology to make your product more enticing to your market
2.) Selecting the right positioning for your product
3.) Pricing your product
4.) How to pick marketing methods (both online and offline)
I strongly recommend 1st-time founders to check out this short and sweet book for practical advice on finding initial traction.
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- Kindle Customer
- 11-17-23
Helps new entrepreneurs to learn key growth levers
Great for people who need to learn the core, evergreen growth levers of B2B business and a helpful resource for all new entrepreneurs.
Concise, helpful lessons on growing your startup - with guidance on pricing, marketing, picking a niche and churn reduction.
I listened to this while simultaneously following along in the print version I also bought. Recommended.
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- Amazon Customer
- 06-04-24
Important lessons delivered succinctly
This collection of pithy, no nonesense advice was really helpful for me, particularly:
- Using the Wide-Deep Framework for proper buyer segmentation (Chapter 2)
- Employing the Marketing Quadrant to capture market attention (Chapter 4)
- Understanding the Five Stages of Buyer Awareness to increase sales (Chapter 9)
- Correct audience selection to ensure you target people who want what you sell (Chapter 18)
- Tackling procrastination by leaning into resistance (Chapter 17)
Well worth a listen and following along with the Kindle version to increase absorption of the content.
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- Amazon Customer
- 11-23-23
Compact, easily digestible lessons on growth
No fluff, direct-to-the point chapters on:
- Killing churn and increasing user retention
- Pricing strategy
- Building your marketing using evergreen, core human emotions
- Adjusting your marketing as your prospect moves through your sales and marketing funnels
A quick listen that is useful, practical and actionable.
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2 people found this helpful