After getting inspired by online images of supermodels rocking silver hair, Susan Paget, an author, coach, and commentator for women over 40, was ready to try it out for herself. Could a normal, everyday woman feel beautiful going gray? Cold turkey, she decided to find out. But when her hairdresser freaked out over the decision, she realized she was heading into territory that for many is a no-go zone.

Book store nation, in the history of mankind there has never been a greater country than America. You could say we're the number one nation at being the best at greatness. But as perfect as America is in every single way, America is broken! And we can't exchange it because we're 236 years past the 30-day return window. Look around - we don't make anything anymore, we've mortgaged our future to China, and the Apologist-in-Chief goes on world tours just to bow before foreign leaders.

Erin Gibson has a singular goal - to create a utopian future where women are recognized as humans. In Feminasty - titled after her nickname on the hit podcast Throwing Shade - she has written a collection of make-you-laugh-until-you-cry essays that expose the hidden rules that make life as a woman unnecessarily hard and deconstructs them in a way that's bold, provocative, and hilarious.

With five successful companies to his name and over $1.2 billion in combined retail sales, serial entrepreneur Jim Markham has made an indelible mark on the hair care industry. Across six decades, he has built a legacy of innovation that has forever changed how people care for their hair. But the path to success wasn't foregone, obvious, or easy. In his early years, nobody would have wagered on his success. Armed only with sheer determination and an unflappable confidence that he was meant for something bigger, Jim fought to make it from the bottom to the top - more than once.

When Ada Calhoun found herself in the throes of a midlife crisis, she thought that she had no right to complain. She was married with children and a good career. So why did she feel miserable? And why did it seem that other Generation X women were miserable, too? Calhoun decided to find some answers. She looked into housing costs, HR trends, credit card debt averages, and divorce data. At every turn, she saw a pattern: sandwiched between the Boomers and Millennials, Gen X women were facing new problems as they entered middle age, problems that were being largely overlooked.

K-beauty has captured imaginations worldwide by promising a kind of mesmerizing perfection. Its skincare and makeup products—creams packaged to look like milkshakes or pandas, and snail mucus face masks, to name a few—work together to fascinate us, champion consumerism, and invite us to indulge. In the four years Elise spent in Seoul as NPR’s bureau chief, the global K-beauty industry quadrupled. Today it's worth $10 billion and is only getting bigger as it rides the Hallyu wave around the globe.

The Thyroid First Aid Kit is a simple three-step guide that breaks down how easy it is to become your own best doctor and bring your thyroid back into balance. Author and Hashimoto's survivor Stephanie Powers has a way with words - she breaks down how easy it can be to change your diet, lifestyle, and emotions to heal your thyroid. Not only is she a holistic health coach trained in endocrine disorders, but she comes from a family history of thyroid problems; her mother grew thyroid cancer while pregnant with her!

In the age of social media, how do pregnant women communicate their big announcement? What are the best protective hairstyles for labor? Most importantly, how many pregnancy guides focus on issues like Black maternal birth rates and what it really looks like to be Black, pregnant, and single today? Created for the modern pregnant Black woman, Oh Sis, You're Pregnant! is the essential companion to understanding pregnancy from a millennial Black mom's point of view.

Dermalogica founder Jane Wurwand shows you how to turn your unique traits and experiences — especially the ones you may think are your biggest setbacks, into the tools you need to make your dreams a reality.

Throughout history, periods have been hidden from the public. They’re taboo. They’re embarrassing. They’re gross. And due to a crumbling or nonexistent national sex ed program, they are misunderstood. Because of these stigmas, a status quo has been established to exclude people who menstruate from the seat at the decision-making table, creating discriminations like the tampon tax, medicines that favor male biology, and more. Period Power aims to explain what menstruation is, shed light on the stigmas and resulting biases, and create a strategy to end the silence and prompt conversation about periods.

In Don't Call Me Princess, Orenstein's most resonant and important essays are available for the first time in collected form, updated with both an original introduction and personal reflections on each piece. Her takes on reproductive justice, the infertility industry, tensions between working and stay-at-home moms, pink ribbon fear-mongering and the complications of girl culture are not merely timeless - they have, like Margaret Atwood's The Handmaid's Tale, become more urgent in our contemporary political climate.

Aurora James’s life is a great American “success story”—precisely because it looks so different from others we’ve seen. Scouted as a teen model, James struggled with body image and became disenchanted by the industry’s objectification of women and commodification of race. After she’d hit rock bottom, dropping out of high school and being arrested for street racing, she was forced to reshape her life. A slew of fashion-related jobs led James to discover the power of the runway, and she started her own business in a flea market.

Get ready to get unladylike with this field guide to the whats, whys, and hows of intersectional feminism and practical hell-raising. Through essential, inclusive, and illustrated explorations of what patriarchy looks like in the real world, authors and podcast hosts Cristen Conger and Caroline Ervin blend wild histories, astounding stats, social justice principles, and self-help advice to connect where the personal meets political in our bodies, brains, booty calls, bank accounts, and other confounding facets of modern woman-ing and nonbinary-ing.

Pink and pretty or predatory and hardened, sexualized girlhood influences our daughters from infancy onward, telling them that how a girl looks matters more than who she is. Somewhere between the exhilarating rise of Girl Power in the 1990s and today, the pursuit of physical perfection has been recast as a source - the source - of female empowerment. And commercialization has spread the message faster and farther, reaching girls at ever-younger ages.

With her signature blend of wit, no-nonsense advice, and storytelling flair, Mireille Guiliano returns with a delightful, encouraging take on beauty and aging for our times. For anyone who has ever spent the equivalent of a mortgage payment on anti-aging lotions or procedures, dressed inappropriate for their age, gained a little too much in the middle, or accidentally forgot how to flirt, here is a proactive way to stay looking and feeling great, without resorting to "the knife" - a French woman's most guarded beauty secrets revealed for the benefit of us all!

Two world wars, the Civil Rights movement, and a Jheri curl later, Blacks in America continue to have a complex and convoluted relationship with their hair. From the antebellum practice of shaving the head in an attempt to pass as a "free" person to the 2013 uproar over an Ohio school that banned Afro puffs, the issues surrounding Black hair continue to linger as we move through the 21stst century.

Women today are facing so much uncertainty - about life and the future. The need to pivot is stronger than ever, but many of us feel powerless to change or simply don’t know how to take that essential first step. For Lori Allen, business owner, breast cancer survivor, and star of TLC’s Say Yes to the Dress: Atlanta, these vital life lessons are the inspiration for her new book. Say Yes to What’s Next is more than just a guide for our best tomorrows, it’s the beginning of a life-makeover movement for women of all ages.

Structured into three sections - "belonging," "resistance," and "acceptance" - and informed by personal history, community stories, and deep research, Fat Girls in Black Bodies breaks down the myths, stereotypes, tropes, and outright lies we've been sold about race, body size, belonging, and health. Cox's razor-sharp cultural commentary exposes the racist roots of diet culture, healthism, and the ways we erroneously conflate body size with personal responsibility.

Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing. Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers' homes, carefully observing every detail in order to uncover their hidden desires and, ultimately, the clues to a multimillion-dollar product.

Black women have never been more visible or more publicly celebrated. But for every milestone, every magazine cover, every new face elected to public office, the reality of everyday life for black women remains a complex, conflicted, contradiction-laden experience. An American journalist who has been living in London for a decade, Kenya Hunt has made a career of distilling moments, movements, and cultural moods into words. Her work takes the difficult and the indefinable and makes it accessible; it is razor sharp cultural observation threaded through evocative and relatable stories.

Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.

In her lively social history of American women and aging, acclaimed New York Times columnist Gail Collins illustrates the ways in which age is an arbitrary concept that has swung back and forth over the centuries. From Plymouth Rock (when a woman was considered marriageable if "civil and under fifty years of age"), to a few generations later, when they were quietly retired to elderdom once they had passed the optimum age for reproduction, to recent decades, American attitudes towards age have been a moving target.

Sweating may be one of our weirdest biological functions, but it’s also one of our most vital and least understood. In The Joy of Sweat, Sarah Everts delves into its role in the body - and in human history. Everts’ entertaining investigation takes listeners around the world - from Moscow, where she participates in a dating event in which people sniff sweat in search of love, to New Jersey, where companies hire trained armpit sniffers to assess the efficacy of their anti-sweat products. Along the way, Everts traces humanity’s long quest to control sweat.

What to listen to after What to Expect.... A badass, feminist, and personal deep-dive into the science and culture of pregnancy and early motherhood that debunks myths and dated assumptions, offering guidance and camaraderie to women navigating one of the biggest and most profound changes in their lives. Like most first-time mothers, Angela Garbes was filled with questions when she became pregnant. What exactly is a placenta? How does a body go into labor? Why is breast best? What are the signs and effects of postpartum depression?

Long before the pandemic, Ruha Benjamin was doing groundbreaking research on race, technology, and justice, focusing on big, structural changes. But the twin plagues of COVID-19 and anti-Black police violence inspired her to rethink the importance of small, individual actions. Part memoir, part manifesto, Viral Justice is a sweeping and deeply personal exploration of how we can transform society through the choices we make every day.

Feminist historian Therese Oneill is back, to educate you on what to expect when you're expecting...a Victorian baby! In Ungovernable, Oneill conducts an unforgettable tour through the backward, pseudoscientific, downright bizarre parenting fashions of the Victorians.

How do you define the good life? For many, success is measured not by health and happiness but by financial wealth. But such a worldview overlooks the important things in life: personal contentment, family time, spirituality, and the health of the planet and those living on it. A preoccupation with money and possessions is not only unhealthy, it can also drain the true joy from life. In recent years, millions have watched their American Dreams go up in smoke.

Today's young women face a bewildering set of contradictions when it comes to beauty. They don't want to be Barbie dolls but, like generations of women before them, are told they must look like them. They're angry about the media's treatment of women but hungrily consume the very outlets that belittle them. They understand that what they see isn't real but still download apps to airbrush their selfies.

Since posting her first makeup tutorial in 2008, Dulce Candy has become one of the top beauty stars on YouTube - boasting more than two million subscribers and garnering hundreds of millions of views for her bright and energetic how-to videos. But before she became a style icon and a role model to millions of young women, Dulce struggled to make her way in the world.

Steve Biddulph's Raising Boys was a global phenomenon. The first book in a generation to look at boys' specific needs, parents loved its clarity and warm insights into their sons' inner world. But today, things have changed. It's girls that are in trouble. There has been a sudden and universal deterioration in girls' mental health, starting in primary school and devastating the teen years. Steve Biddulph's Raising Girls is both a guidebook and a call to arms for parents.