There is a new revolution happening in sports as more and more athletes are basing their success on this game-changing combination: health, nutrition, training, recovery, and mindset. Unfortunately, the evidence-based techniques that the expert PhDs, academic institutions, and professional performance staffs follow can be in stark contrast to what many athletes actually practice. When combined with the noise of social media, old-school traditions, and bro-science, it can be difficult to separate fact from fiction.

Becoming Your Own Banker - The Infinite Banking Concept is a text about the power of dividend-paying whole life insurance. This book demonstrates that your need for finance, during your lifetime, is much greater than your need for protection. Solve for this need through this instrument and you will end up with more life insurance than the companies will issue on you. It is not a sales tool for life insurance agents.

The bestselling fitness book for women who want to lose up to 35 pounds of fat or more and gain whole-body muscle definition in just 3-5 hours per week—and without giving up delicious foods or doing grueling workouts.

Everyone has that moment that makes her/him realize that CHANGE is necessary. I have learned the hard way. My uncle who passed away after suffering from diabetes for several years, and knowing my family history with this disease, were the major points in my life that made me reconsider the way I was living, eating, and taking care of my health and body.

The bestselling fitness book for men who want to gain 25-35 pounds of lean muscle and lose as much fat or more in just 3-5 hours per week—and without giving up delicious foods or doing grueling workouts. Is Bigger Leaner Stronger a body building book that can help you pack on brain-shrinking amounts of muscle in 30 days flat? No. Is it a fitness nutrition book full of dubious diet and exercise “hacks” and “shortcuts” for melting belly fat faster than a roided hornet? Absolutely not.

Beyond Training is for men and women who have made it out of couch potato mode and are ready to take things to the next level, whether that means shedding those last few extra pounds, finishing a 5K, or even crossing the finish line of an Ironman triathlon. Everyone from the casual exerciser to the weightlifter, CrossFitter, obstacle racer, marathoner, mountaineer, triathlete, swimmer, cyclist, runner, and biohacker will glean tons of knowledge and life-changing advice from this book.

A smart, energizing program to help you shed fat, build muscle, and achieve your ideal body in just 30 days! A huge success as a self-published e-book, Burn the Fat, Feed the Muscle is the bible of fat loss that will help anyone to get his or her dream body. Tom Venuto has created a program using the secrets of the world's leanest people, although it's not about getting ripped; it is about maximizing your fat loss through nutrient timing and strategic exercise.

Instead of cycling on your treadmill for several hours every day, all you need to do is copy a diet our ancestors used thousands of years ago to heal themselves. Fasting allows the body to not only shed weight, but also to reverse major diseases such as diabetes type 2. There is a little-known, yet revolutionary scientific process called autophagy that is the most natural solution to weight loss, anti-aging, and longevity. Our Greek ancestors discovered and swore by this self-regulation mechanism of the cell and soon you will, too.

Learn: the truth about intermittent fasting and why it is so effective; the history of fasting and why it isn’t as new or radical of an idea as you may have thought; how intermittent fasting could help fight off cancer, excess weight, belly fat, and diabetes; and more.

This book will teach you everything you need to know about weight lifting and muscle building for achieving your body's natural potential. It will show you exactly how often and at what pace to exercise, and help you design a personalized fitness plan that will show real, visible results! It will become crystal clear which exercises your body needs, how often to do them, how to do them and how to get ready, how to rest afterward to enhance your shape, and how to fit exercise into your busy schedule. This book is perfectly suited to the real-life needs of real-life people!

Building muscle properly is vital for weight loss and weight control. If you are not doing it right, you are susceptible to injury and, basically, are just wasting your time and effort. Learn the importance of muscle, muscle groups, eating healthy foods, common mistakes made during training, and much more. A must-listen if you are serious about looking and feeling good.

Ready to shatter plateaus, smash PRs, and get bigger, leaner, and stronger than ever? This book is the shortcut. Here’s the deal: Gaining maximum muscle and strength isn’t nearly as complicated as most trainers, experts, and gurus would have you believe.

Do you want to burn fat and build a body like an ancient Greek warrior? Then this Keto Body two-audiobook bundle will teach you how to build a lean, functional body.

Discover the simple weight loss strategy that women like Jennifer Aniston are using to stay fit into their 50s and beyond. Short of hiring your own dietitian, coming up with an intermittent fasting plan that actually meets your needs can be an uphill struggle all on its own.

Thousands of books have been written about the unique benefits of intermittent fasting and its ability to help people lose weight and improve health, but Eat Stop Eat was one of the first. Far from being just another fad, Eat Stop Eat is your indispensable guide to the latest science behind using intermittent fasting for simple yet effective weight loss, without unneeded complexity or the need to deprive yourself of the foods you love to eat.

Are you ready to join the club? If your desire is to build a stronger and well-chiseled body naturally without steroids; then this is the book for you! It will not only enable you shape the body of your dreams, but it will also empower you to stay the course.

This book will teach you everything you need to know about weight lifting and muscle building for achieving your body's natural potential. It will show you exactly how often and at what pace to exercise, and help you design a personalized fitness plan that will show real, visible results! It will become crystal clear which exercises your body needs, how often to do them, how to do them and how to get ready, how to rest afterward to enhance your shape, and how to fit exercise into your busy schedule. This book is perfectly suited to the real-life needs of real-life people!

For active women, menopause hits hard. Overnight, your body doesn’t feel like the one you know and love anymore—you’re battling new symptoms, might be gaining weight, losing endurance and strength, and taking longer to bounce back from workouts that used to be easy. The things that have always kept you fit and healthy just seem to stop working the way they used to.

Because most nutrition products and training plans are designed for men, it's no wonder that so many female athletes struggle to reach their full potential. ROAR is a comprehensive, physiology-based nutrition and training guide specifically designed for active women. This book teaches you everything you need to know to adapt your nutrition, hydration, and training to your unique physiology so you can work with, rather than against, your female physiology.

Discover the simple weight loss strategy that women like Jennifer Aniston are using to stay fit into their 50s and beyond. Short of hiring your own dietitian, coming up with an intermittent fasting plan that actually meets your needs can be an uphill struggle all on its own.

Finally, the solution to the number-one reason we don't exercise: time. Everyone has one minute. A decade ago, Martin Gibala was a young researcher in the field of exercise physiology - with little time to exercise. That critical point in his career launched a passion for high-intensity interval training (HIIT), allowing him to stay in shape with just a few minutes of hard effort. It also prompted Gibala to conduct experiments that helped launch the exploding science of ultralow-volume exercise

How would it feel to have the body you've always wanted, a huge boost in energy, and the mindset to keep it forever? Have you ever felt frustrated about not getting the results you want? Do you feel you are eating the right foods and doing the correct workouts but your body still isn't changing as quickly as you want? Are you grinding through your workday with low energy levels, praying for the next day off so you can sleep in?

In Which Comes First, Cardio or Weights?, physicist and award-winning journalist Alex Hutchinson tackles dozens of commonly held beliefs and looks at just what research science has - and has not - proven to be true. This myth-busting book covers the full spectrum of exercise science and offers the latest in research from around the globe, as well as plenty of practical tips on using proven science to improve fitness, reach weight loss goals, and achieve better competition results.

What will it take to run a marathon in less than two hours? The world's fastest times for the marathon have been dropping since the distance of 26.2 miles was made official nearly one hundred years ago. But after a noticeable decline that occurred for a half century, the times, while still edging lower, have stalled several minutes north of two hours for the past decade. For the first time, 1:59 examines what it will take for an elite distance runner to go subtwo hours.

Fitness may be the most failed human endeavor, and exercise science has missed some obvious principles that, when enacted, will turn you into the superhuman that you've always wanted to be. Authors Dr. John Jaquish and Henry Alkire explore the science that supports this argument and present a superior strength-training approach.