
Start Small, Stay Small
A Developer's Guide to Launching a Startup
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Narrated by:
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Rob Walling
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By:
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Rob Walling
About this listen
Start Small, Stay Small is a step-by-step guide to launching a self-funded start-up. If you're a desktop, mobile, or web developer, this audiobook is your blueprint to getting your start-up off the ground with no outside investment. This audiobook intentionally avoids topics restricted to venture-backed start-ups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.
This audiobook assumes:
- You don't have six million dollars of investor funds sitting in your bank account
- You're not going to relocate to the handful of start-up hubs in the world
- You're not going to work 70-hour weeks for low pay with the hope of someday making millions from stock options
There's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happens that most people are not in a place to do this. Start Small, Stay Small also focuses on the single most important element of a start-up that most developers avoid: marketing. There are many great resources for learning how to write code, organize source control, or connect to a database. This audiobook does not cover the technical aspects developers already know or can learn elsewhere. It focuses on finding your idea, testing it before you build, and getting it into the hands of your customers.
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Story
There are no easy decisions in software architecture. Instead, there are many hard parts—difficult problems or issues with no best practices—that force you to choose among various compromises. With this book, you'll learn how to think critically about the trade-offs involved with distributed architectures. Architecture veterans and practicing consultants Neal Ford, Mark Richards, Pramod Sadalage, and Zhamak Dehghani discuss strategies for choosing an appropriate architecture.
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Great content. Terrible narration.
- By Alex on 12-16-23
By: Neal Ford, and others
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Modern Software Engineering
- Doing What Works to Build Better Software Faster
- By: David Farley
- Narrated by: Amy Gordon
- Length: 9 hrs and 37 mins
- Unabridged
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In Modern Software Engineering, continuous delivery pioneer David Farley helps software professionals think about their work more effectively, manage it more successfully, and genuinely improve the quality of their applications, their lives, and the lives of their colleagues.
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Could have been a 1-page bulleted list
- By Elle7se on 12-30-22
By: David Farley
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Growth Levers and How to Find Them
- By: Matt Lerner
- Narrated by: Matt Lerner
- Length: 2 hrs and 18 mins
- Unabridged
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Great startups don't waste time on small stuff. If you study the early days of any great startup, you’ll see that 90% of their growth came from 10% of the stuff they tried. But most needed years of experimentation to find their growth levers. This book aims to shortcut that process. Generic tactics like paid ads, SEO and referral programs will only get you so far. Growth levers are things like the professional photographs that made tens of thousands of customers trust AirBnb when they otherwise wouldn’t—a crucial move that unlocked explosive growth.
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I love new information, and I’ll never forget the lock analogy
- By Ryan Kanaley on 10-08-24
By: Matt Lerner
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Product-Led Growth
- How to Build a Product That Sells Itself
- By: Wes Bush
- Narrated by: Derek Dysart
- Length: 4 hrs and 23 mins
- Unabridged
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Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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A must read!
- By marianella on 12-01-20
By: Wes Bush
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Data Mesh
- Delivering Data-Driven Value at Scale
- By: Zhamak Dehghani
- Narrated by: Zura Johnson
- Length: 14 hrs and 2 mins
- Unabridged
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We're at an inflection point in data, where our data management solutions no longer match the complexity of organizations, the proliferation of data sources, and the scope of our aspirations to get value from data with AI and analytics. In this practical book, Zhamak Dehghani introduces data mesh, a decentralized sociotechnical paradigm drawn from modern distributed architecture that provides a new approach to sourcing, sharing, accessing, and managing analytical data at scale.
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Better Reference Text than an audiobook
- By Amazon Customer on 05-25-25
By: Zhamak Dehghani
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- By: Michele Hansen
- Narrated by: Michele Hansen
- Length: 7 hrs and 9 mins
- Unabridged
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Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes. Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
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Good book but bad format
- By Steve on 01-19-24
By: Michele Hansen
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The Pricing Roadmap
- How to Design B2B SAAS Pricing Models That Your Customers Will Love
- By: Ulrik Lehrskov-Schmidt
- Narrated by: Ulrik Lehrskov-Schmidt
- Length: 6 hrs and 29 mins
- Unabridged
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Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.
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The data was hidden too deep
- By Just No on 11-04-24
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Building Microservices
- Designing Fine-Grained Systems
- By: Sam Newman
- Narrated by: Theodore O'Brien
- Length: 21 hrs and 12 mins
- Unabridged
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As organizations shift from monolithic applications to smaller, self-contained microservices, distributed systems have become more fine-grained. But developing these new systems brings its own host of problems. This expanded second edition takes a holistic view of topics that you need to consider when building, managing, and scaling microservices architectures. Through clear examples and practical advice, author Sam Newman gives everyone from architects and developers to testers and IT operators a firm grounding in the concepts.
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Easy to Understand
- By Anonymous User on 04-27-22
By: Sam Newman
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The Embedded Entrepreneur
- How to Build an Audience-Driven Business
- By: Arvid Kahl
- Narrated by: Derek Botten
- Length: 6 hrs and 43 mins
- Unabridged
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Too many businesses start with a big idea and ultimately fail because nobody wants to pay for their product. What are they missing? The audience-driven approach of an embedded entrepreneur. Instead of building solutions looking for customers, embedded entrepreneurs find customers and build a solution with them. When you begin building your business with your future audience in mind, the guesswork ends. The audience-driven approach of an embedded entrepreneur is the path to a sustainable, customer-centric business.
By: Arvid Kahl
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The Product Book
- How to Become a Great Product Manager
- By: Product School, Carlos González de Villaumbrosia, Josh Anon
- Narrated by: Russell Newton
- Length: 9 hrs and 8 mins
- Unabridged
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"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?
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I was hoping for more
- By Eva-Stina on 12-07-19
By: Product School, and others
Great Audi with Real Actual Advice I can use
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Good insights for starting a business.
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Please release an updated version
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The most practical book I’ve ever heard read
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Truly thought provoking
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Spot on, no filler material
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A bit outdated now
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Old but essentials are still valuable
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Exactly what I was looking for
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Besides that this book gives a lot of practical tips and references to tools and blogs, although some might be outdated some are still valuable and the main message came across loud and clear: market first, marketing second, aesthetic third and functionality a distant fourth.
I haven’t been frantically writing down notes as I listened to the audiobook because I tend to listen to them when my hands are doing something else but I did definitely stop sometimes to make an Evernote on keyword tools for example.
I am working together with a (more experienced) developer who seems to have already taken care of most of the basic things needed to show up in search results. But I think I’ve spotted our most grave error thanks to how Rob makes a distinction between the different kinds of entrepreneurial paths from micropreneurship to VC funding.
We’re in a “too cool” market that is nice for cocktail parties but we are not in a position to be starting such a grand idea. And because we havent specified our niche wel enough we are quickly realizing that the competition we are facing and the platform approach we are taking is making our chances of selling, let alone turning a profit very slim.
I also appreciate a lot how Rob lays out the different kind of strategies for developing startup ideas with special attention to personal time management and outsourcing. This is something which Tim Ferris also made an important point of but I feel like Rob gives a bit more practical advice on VA’s.
I might listen to it again, its short enough, although I thought the book “entrepreneurs guide to keeping your sh**t together” was more inspiring.
Still relevant for those carving out their “entre-path”
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