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The Lost Art of Cold Calling: Turning the Tide with a Conversation
- Narrated by: Matt Wanty
- Length: 1 hr and 14 mins
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Publisher's summary
Once thought lost and replaced by modern technology, stopgap with emails and voicemails; the skill of cold calling finally returns to the business world in this semi-entertaining sales training audiobook The Lost Art of Cold Calling. Whether you are a B2B sales person or you're a business leader that relies on outbound sales. This could be one of the most important sales training audiobooks that you'll ever listen to. The author is a highly accomplished salesman and he shares the real reasons why cold calling is so hard and why so many sales reps fail at it.
Also, find out why cold calling can be vital to business success and why sales training usually doesn't provide the tools needed to become an effective cold caller. In the longest section of the audiobook the author shares in detail his cold calling approach which has allowed him to frequently engage in conversations with high level decision makers at major corporations for almost 20 years. The audiobook also provides important details about which decision makers are the most effective for sales people to be calling as well as valuable information on corporate titles and small business owners. Included are cold calling scripts as well as email content, voicemail content, and other phone tactics and strategies.
The Lost Art of Cold Calling introduces these sales and cold calling concepts:
- Learn the important difference in outbound sales between aligning on timing and turning the tide.
- Find out how to use proven tactics like "quick chat", "opportunity knocks", "two times", and "pretty please" to entice decision makers to pick up their phone.
- Learn how to understand your companies' true value proposition and why mastering that information is vital to becoming a great cold caller.
- Understand what it means to have a must reach decision maker and how next steps can add up into big sales pipelines and big success.
- Learn how to overcome any absolute or general objection by using an effective tactic called "education trumps objections".
- Find out why sales people need to always remember time is on your side.
Make no mistake, the best sales people in the world are still the best cold callers. Success and control go hand in hand. Armed with cold calling skills the best sales people have far more control over their livelihood than their email sing counterparts. These fearless cold calling warriors have the power to impact the timing of purchases by thrusting information on decision makers that may not have otherwise been known. Rather than waiting to align on timing, great sales people instead seek to turn the tide with a conversation. This audiobook will help you do just that.
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Coloring Outside the Lines
- Business Thoughts on Creativity, Marketing, and Sales
- By: Jeff Tobe
- Narrated by: Jeff Tobe
- Length: 2 hrs and 48 mins
- Unabridged
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This audio from creativity guru Jeff Tobe is an unusually charming collection of warm, funny, and instructive business tales. It provides numerous examples of street-smart sales tactics, exemplary customer service, and outside-the-lines marketing. The audio program encourages anyone with an entrepreneurial spirit by providing story after story of creative ideas and inspiration. In Coloring Outside the Lines: Business Thoughts on Creativity, Marketing, and Sales, Jeff Tobe shows that when you compete head-on in business you are just agreeing to play by the same old rules.
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Hilarious and Charming, yet still Authentic
- By Michael Beyer on 02-09-23
By: Jeff Tobe
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Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- By: David Newman
- Narrated by: David Newman
- Length: 8 hrs and 10 mins
- Unabridged
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Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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GOOD Book. However...
- By ala on 08-03-14
By: David Newman
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Agile Selling
- Get Up to Speed Quickly in Today's Ever-Changing Sales World
- By: Jill Konrath
- Narrated by: Joyce Bean
- Length: 5 hrs and 14 mins
- Unabridged
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Powerful strategies for sales proficiency in ever-changing situations. When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. Their livelihoods depend on getting up to speed quickly; their bosses have no patience for delayed results
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Practical and insightful
- By Locke on 08-27-15
By: Jill Konrath
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Be Amazing or Go Home
- Seven Customer Service Habits That Create Confidence with Everyone
- By: Shep Hyken
- Narrated by: Timothy Andrés Pabon
- Length: 3 hrs and 20 mins
- Unabridged
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Want to amaze your customers, impress the people you work with, and outshine your competition? Going from average to amazing isn't an out-of-reach goal. In fact, amazement is a habit that anyone can master - and Shep Hyken knows the tricks to making it your own. In Be Amazing or Go Home, Shep shares the secrets behind making his motto "Always Be Amazing!" an everyday lifestyle and shows how you too can become exceptional in business and in life. Drawing on the routines of incredible people, Shep demonstrates simple practices that can elevate your game.
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Basic common sense!
- By RENATA LAIR on 05-30-23
By: Shep Hyken
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Start with No
- The Negotiating Tools that the Pros Don't Want You to Know
- By: Jim Camp
- Narrated by: Robert Jordan
- Length: 7 hrs and 58 mins
- Unabridged
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For years now, win-win has been the paradigm for business negotiation. But today, win-win is just the seductive mantra used by the toughest negotiators to get the other side to compromise unnecessarily, early, and often. Win-win negotiations play to your emotions and take advantage of your instinct and desire to make the deal. Start with No introduces a system of decision-based negotiation that teaches you how to understand and control these emotions.
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Thanks Chris Voss!
- By Dennis Hettema on 10-03-20
By: Jim Camp
What listeners say about The Lost Art of Cold Calling: Turning the Tide with a Conversation
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Lee
- 12-21-20
Good insight!
I found the overall content of this book insightful. And the information provided is good for all types of calls.
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