Preview

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

The Science of Customer Connections

By: Jim Karrh PhD, Dorie Clark - foreword
Narrated by: Jim Karrh PhD, Joyce Bean
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $20.00

Buy for $20.00

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

Engaging, practical, and immediately useful for any business and its messengers on how to talk about their business and connect with their customers.

The vast majority of word of mouth happens offline, in everyday conversations. In The Science of Customer Connections, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business.

With clear language and a sense of humor, Karrh guides readers step by step to create:

  • A message that is memorable, interesting to buyers, and built to share
  • A growing set of messengers who include your story in their everyday conversations
  • Management habits that build consistency and scale

Listeners will be equipped to engage customers and employees, build trustworthiness, and grow profitably - without necessarily having to change their business model, offerings, pricing, distribution, or people. Instead, they can quickly elevate the way that everyone close to the business talks about it, consistently resulting in stronger cross-selling and upselling of additional products and services, higher customer satisfaction, and more consistent employee engagement.

Inspirational real-world examples are presented from entrepreneurs and career changers, growth companies, and large global organizations.

©2019 Jim Karrh, PhD (P)2019 Brilliance Publishing, Inc., all rights reserved. Foreword © 2019 by Dorie Clark.
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about The Science of Customer Connections

Average customer ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    2
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    4
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 4.5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    2
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great new book for b2b marketing and sales people.

Recently started reading this book as a joint effort between our sales and marketing teams to 1. align on our communication process and 2. set common ground between our teams. This is the third book we are doing as a team, and the first one that feels like it resonates equally well between both teams. This book is a fairly quick read, which I finished over the course of one weekend. The narration was great, Jim has a calming voice and speaks about his book with passion. Believe it or not, I reached out to Jim to let him know about our team reading the book and he offered some time to MEET with us and talk through some of the contents of this book. This is a first in my career, and speaks volumes to not only how passionate Jim is about his work, but also his commitment to practicing what he preaches in the book - that building value and engaging in meaningful conversations is the pinnacle of modern marketing and sales techniques. Highly recommend this book that's jam packed with practical, valuable advice for sales and marketing team. Also encourage you to read this cross-departmentally because your voice and approach should be unified, which is what this book aims to help with.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Insightful

Full disclosure I know and work with the author, but that doesn’t minimize the insight Jim brings to the topic of how important the consistency and delivery of your message is to acquiring, expanding, and keeping customers. The stories Jim share of real situations will resonate and elicit more that a couple of chuckles. Jim shares techniques and tools that are quickly becoming the standards that the best of the best companies employ to insure consistency in how they communicate with customers and prospects. Highly recommended.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!