Sales Truth
Debunk the Myths. Apply Powerful Principles. Win More New Sales.
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Narrated by:
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Mark Smeby
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Gabe Wicks - foreword
About this listen
Become a better salesperson by learning to debunk the sales myths and focus your strategy on a proven approach that will drive the results you want.
Can succeeding in sales be as simple as hooking up the latest CRM tool or perfecting your social media profiles and waiting for qualified leads to show up in your inbox? Are you having trouble believing what the new self-proclaimed “experts” post on LinkedIn and beginning to question their proclamation that everything in sales has changed?
The one constant in the world of sales is the noise from self-titled experts and thought leaders informing you of the latest tools, tricks, and strategies that you should utilize. However, ironically, the more modern solutions you adopt, the harder it is to get results.
Bestselling author and sales expert Mike Weinberg offers a wake-up call to salespeople and sales leaders on how to bypass the noise so you can start winning more new sales.
In Sales Truth, Weinberg shares some of the truths you’ll learn including:
- Many self-proclaimed sales experts lack clients, credibility, and a track record of helping sellers achieve breakthrough results.
- The number of “likes” a sales improvement article receives is often inversely proportional to its accuracy or helpfulness to?a seller or sales team.
- What has worked exceedingly well in sales and sales management for the past couple of decades is still the (not so) secret to sales success today.
Look no further than Weinberg’s powerful principles and proven strategies to help you become a professional sales master and create more new sales opportunities.
©2019 Mike Weinberg (P)2019 HarperCollins LeadershipListeners also enjoyed...
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Critic reviews
"Bold. Blunt. Truth. Mike will disrupt your thinking and challenge you with simple sales solutions as only he can. Proceed with caution - powerful insights on every page."--Mark Hunter, author of High-Profit Prospecting
"It is rare that a book speaks a truth so strongly and so clearly that it defines an era. #SalesTruth is that book. Weinberg tells the #SalesTruth in his blunt, inimitable style, delivered with a sense of humor, and heavy on the practical, tactical approach that is his trademark."--Anthony Iannarino, author of Eat Their Lunch: Winning Customers Away from Your Competition
"You likely have never before gasped while reading a sales book, so brace yourself for some real, honest, potentially painful, truths including a debunking of my personal favorite sales myth that 'everything has changed.' You will be a better salesperson and sales leader after implementing these #SalesTruths. Do yourself a favor and read this book now."--Andrea Waltz, coauthor of Go for No!
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Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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GOOD Book. However...
- By ala on 08-03-14
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High Trust Selling
- Make More Money in Less Time with Less Stress
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A Wall Street Journal best seller! There is a major difference between being a salesperson in business and being in business as a salesperson. Being successful in sales has a lot to do with what's on the inside of a person, and the person's ability to establish and foster loyal relationships.
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The Core Foundation For Sales Success
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The High-Speed Company
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Best-selling author Jason Jennings believes that urgency and speed are keys to the growth of any business. Leaders need to adapt and ignite their workplace cultures to prevent everyone from falling behind. Jennings draws on years of research and 11,000+ in-depth interviews with executives, business owners, and CEOs across the country to uncover how successful leaders build cultures that support constant innovation and growth.
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Incredible testament to the spirit of positive growth and change
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The Little Big Things
- 163 Ways to Pursue EXCELLENCE
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"Years ago, I wrote about a retail store in the Palo Alto environs—a good one, which had a box of two-cent candies at the checkout. I subsequently remember that 'little' parting gesture of the two-cent candy as a symbol of all that is Excellent at that store. Dozens of people who have attended seminars of mine have come up to remind me, sometimes 15 or 20 years later, of “the two-cent candy story,” and to tell me how it had a sizable impact on how they did business."
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Really hard to listen
- By Alexander on 06-03-10
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Your First Year in Network Marketing
- Overcome Your Fears, Experience Success, and Achieve Your Dreams!
- By: Mark Yarnell, Rene Reid Yarnell
- Narrated by: Kevin Foley
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Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging---and, for some, the most discouraging.
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My first year
- By Jay on 01-07-15
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
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Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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First Day Confidence
- By Leela Vox on 01-12-19
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Who
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Geoff Smart and Randy Street offer a simple, four-step method for hiring with confidence, designed for everyone from the CEO on down. Who shows you how to avoid the most common pitfalls of hiring, how to identify "A Players" - people who can perform their job better than 90 percent of the candidates in their field - and how to make sure the best candidate will be excited to join your organization.
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Great book but need PDF of Scorecard material
- By Nancy Walsh on 10-17-12
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The Relationship Economy
- Building Stronger Customer Connections in the Digital Age
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In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever - and they will be the key to success for businesses moving forward.
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Reinforces core values
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Reality Check
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
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Overdeliver
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Performance
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Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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1 of the best books on marketing - highly recommended
- By Patrick J. Stiles on 12-13-19
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Agile Selling
- Get Up to Speed Quickly in Today's Ever-Changing Sales World
- By: Jill Konrath
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Powerful strategies for sales proficiency in ever-changing situations. When sales people are promoted, change jobs, or face new business environments, they inevitably need to learn new skills quickly. Their livelihoods depend on getting up to speed quickly; their bosses have no patience for delayed results
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Practical and insightful
- By Locke on 08-27-15
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Know What You're For
- A Growth Strategy for Work, an Even Better Strategy for Life
- By: Jeff Henderson, John C. Maxwell - foreword
- Narrated by: Jeff Henderson
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Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.
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WOW!
- By Keehsa on 03-03-20
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The Art of the Start 2.0
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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recycles a lot of common info
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multiple sound defects, sounds like in barrel
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What listeners say about Sales Truth
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Luke
- 06-25-19
Mike Weinberg leads the way...again.
I really enjoy Mike Weinberg's books. They are clear, concise and direct. I either walk away from the time reading/listening excited to work harder or convicted for hearing the honest truth about what I'm neglecting. In both situations I become better for it. Take the time to start and finish this book and you'll find yourself ready to keep moving forward.
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1 person found this helpful
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- HappyHolladays
- 06-14-19
Great book on the fundamentals of sales
This is a rare book that reminds us of the basics and how to kick them up to the next level, without all the hype of secrets and gimmicks. Sales Truth is going to be an annual read for me.
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- jared
- 12-11-20
“Come In Anyways”
Marine Corps Recruiter here.
First time I used it during telephone prospecting it worked and gained a commitment during the interview.
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- Amazon Customer
- 07-28-19
book to spark life in vet sales teams
if this does not get you on track then go flip burgers
behavior no shortcuts
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- Aphelion
- 03-12-20
Grear advice, great writing voice.
The first few chapters are all set up, so I was concerned about the quality initially, but am very glad I stuck it out. There is a lot to be gained here, likely more for the entry/intermediate/junior level sales person, however there were several points I wish I could have shared with former bosses. An easy listen and can be broken down into commute time, gym visits, chore sessions, etc very easily.
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- Pierce5
- 02-02-24
Listen to hear success stories galore!
Relationship, connection, hard work, follow up, then more hard work, discovery before presentation. Social media is a presence, you can’t deposit “clicks”.
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- Shawn M.
- 06-26-19
Beauty is truth, truth beauty; that is all
What a fantastic book. Mike does it yet again. His first two books were great for anyone in the sales and sales management profession.
I think that #SalesTruth does a great job of debunking the latest “you don’t have to work hard to succeed in sales“ ridiculousness. Persistence, fearlessness, and the processes described in this book will combine to make a rainmaker in any industry.
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1 person found this helpful
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- Tom Hackelman
- 06-13-19
The #SalesTruth Rocks!
Mike Weinberg holds nothing back and speaks the #salestruth. This is another great book by Mike and needs to be read by all in sales.
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- Jackie
- 09-02-19
The best sales book in a long time
This is a must for salespeople and sales managers! Wow I will listen again. So much truth and knowledge !!!
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- John
- 07-17-19
not just Sales Simplified 2.0
loved the book, advice but most importantly the message. so to often do companies just hold onto their outdated methodologies and continue to just service accounts, Not grow them.
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