Customers can be a mystery. Despite the availability of more data than ever before, everyone, from the CEO to salespeople in the field, struggles to understand who their customers really are, what they want, why they lose them, and how to regain them. To crack the case, start thinking like a market detective. David Scott Duncan shows how in his entertaining story of Tazza, a fictional chain of cafes with declining sales and leaders urgently seeking to understand why.

When Surgeon General Vivek Murthy sounded the alarm that loneliness “represents an urgent public health concern”—exacerbated by social media overuse, the residual effects of the pandemic, and the lack of meaningful relationships—trusted therapist Dr. Ruth K. Westheimer knew that her unique perspective and expertise could help. Long beloved for breaking stigmas around sexual problems, Dr. Ruth made it her mission to help individuals break free from the bonds of hopelessness and isolation.

Family defined the cultural identity of Prachi and her brother, Yush, connecting them to a larger Indian American community amid white suburbia. But their belonging was predicated on a powerful myth: the idea that Asian Americans, and Indian Americans in particular, have perfected the alchemy of middle-class life, raising tight-knit, high-achieving families that are immune to hardship. Molding oneself to fit this image often comes at a steep, but hidden, cost.

Updated to commemorate its 20th anniversary, this classic resource further explores the effects of grief and sheds new light on how to begin to take effective actions to complete the grieving process' and work towards recovery and happiness. Incomplete recovery from grief can have a lifelong negative effect on the capacity for happiness. Drawing from their own histories as well as from others', the authors illustrate how it is possible to recover from grief and regain energy and spontaneity.

With over 500,000 readers a month at her enormously popular blog, AwesomelyLuvvie.com, Luvvie Ajayi is a go-to source for smart takes on pop culture. I'm Judging You is her debut book of humorous essays that dissects our cultural obsessions and calls out bad behavior in our increasingly digital, connected lives - from the importance of the newest Shonda Rhimes television drama to serious discussions of race and media representation to what to do about your fool cousin sharing casket pictures from Grandma's wake on Facebook.

Growing up in Brooklyn, New York, it never occurred to Uché Blackstock and her twin sister, Oni, that they would be anything but physicians. In the 1980s, their mother headed an organization of Black women physicians, and for years the girls watched these fiercely intelligent women in white coats tend to their patients and neighbors, host community health fairs, cure ills, and save lives.

Law Roach is the mastermind behind looks that have broken the Internet time and again—from Zendaya at the Met Gala to Anya Taylor-Joy at the Golden Globes, from Lewis Hamilton’s iconic streetwear to Céline Dion’s style renaissance. Nobody knows better than Law how to turn an outfit into a moment of fashion history. Now, for the first time ever, Law shares the secrets of his approach. With How to Build a Fashion Icon, he takes listeners behind the scenes of his process and journey.

In The Pain We Carry, you'll find powerful tools to help you understand and begin healing from repeated trauma. You'll discover ways to feel safer in your body, build self-compassion and resilience, and reclaim your health and wellness by reconnecting with your sense of self and your ancestral wisdom. You'll learn how trauma is connected to grief, how it can affect both the mind and the body, and how it can persist from one generation to the next.

Is having 'somebody to love' the most important thing in your life? Do you constantly believe that with 'the right man' you would no longer feel depressed or lonely? Are you bored with 'nice guys' who are open, honest, and dependable? If being in love means being in pain, this book was written for you. Therapist Robin Norwood describes loving too much as a pattern of thoughts and behavior, which certain women develop as a response to problems from childhood.

In this essential guide, Dr. Julie teaches her millions of readers and clients how to navigate life’s toughest occurrences while they’re happening, rather than moments or years after the fact. What if we can learn to harness our emotions and stay present so we can process and choose how to respond to a situation? Picking up where Why Has Nobody Told Me This Before? leaves off, Dr. Julie shares the research-backed concepts and powerful skills we can use to weather our most vulnerable moments.

Are you the person doing it all for everyone but yourself? With Too Much, Terri Cole presents a life-saving guide to recovery from what she calls high-functioning codependency (HFC). Each chapter brings you insights and practices to transform how you see yourself and the world, honor your own needs, and reclaim the freedom and joy you deserve.

For more than 25 years, Your Money or Your Life has been considered the go-to book for taking back your life by changing your relationship with money. Hundreds of thousands of people have followed this nine-step program, learning to live more deliberately and meaningfully with Vicki Robin’s guidance. This fully revised and updated edition with a foreword by Mr. Money Mustache is the ultimate makeover of this best-selling classic, ensuring that its time-tested wisdom applies to people of all ages.

Time after time, His Needs, Her Needs has topped the charts as the bestselling marriage book available. In this classic book, Willard F. Harley, Jr., identifies the ten most vital needs of men and women and shows husbands and wives how to make their marriage sizzle by satisfying those needs in their spouses.

In Brain Rules for Baby, Dr. John Medina shares what the latest science says about how to raise smart and happy children from zero to five. This book is destined to revolutionize parenting. Just one of the surprises: The best way to get your children into the college of their choice? Teach them impulse control. Brain Rules for Baby bridges the gap between what scientists know and what parents practice.

Written during the 1940s and early 1950s, when Baldwin was only in his twenties, the essays collected in Notes of a Native Son capture a view of Black life and Black thought at the dawn of the civil rights movement and as the movement slowly gained strength through the words of one of the most captivating essayists and foremost intellectuals of that era.

Five years ago, Lauren Martin was sure something was wrong with her. She had a good job in New York, an apartment in Brooklyn, a boyfriend, yet every day she wrestled with feelings of inferiority, anxiety and irritability. It wasn't until a chance encounter with a (charming, successful) stranger who revealed that she also felt these things, that Lauren set out to better understand the hold that these moods had on her, how she could change them, and began to blog about the wisdom she uncovered.

The provocative best seller She's Not There is the winning, utterly surprising story of a person changing genders. By turns hilarious and deeply moving, Jennifer Finney Boylan explores the territory that lies between men and women, examines changing friendships, and rejoices in the redeeming power of family. Told in Boylan's fresh voice, She's Not There is about a person bearing and finally revealing a complex secret.

Tom Papa is a little worried about you. You seem stressed, overworked, and, frankly, a little mixed up. Everyone is fighting an overwhelming feeling that things are getting worse, that we should be doing more, that we're not good enough. Well, life isn't perfect. There have always been problems, and there always will be. You can fight for the things you believe in, you can work really, really hard, but you shouldn't lose track of the fact that while you're doing all that, life is flying by at lightning-fast speed.

We've decided by consensus that consensus is good. In In Defense of Troublemakers, psychologist Charlan Nemeth argues that this principle is completely wrong: left unchallenged, the majority opinion is often biased, unoriginal, or false. It leads planes and markets to crash, causes juries to convict innocent people, and can quite literally make people think blue is green. In the name of comity, we embrace stupidity. We can make better decisions by embracing dissent. Dissent forces us to question the status quo, consider more information, and engage in creative decision-making.

When Surgeon General Vivek Murthy sounded the alarm that loneliness “represents an urgent public health concern”—exacerbated by social media overuse, the residual effects of the pandemic, and the lack of meaningful relationships—trusted therapist Dr. Ruth K. Westheimer knew that her unique perspective and expertise could help. Long beloved for breaking stigmas around sexual problems, Dr. Ruth made it her mission to help individuals break free from the bonds of hopelessness and isolation.

In A Minute to Think, Juliet Funt, a globally recognized warrior in the battle against busyness, provides a powerful guide that will give you the permission, framework, and specific direction you need.

You're told that if you "do what you love, you'll never work a day in your life." Whether it's working for "exposure" and "experience," or enduring poor treatment in the name of "being part of the family," all employees are pushed to make sacrifices for the privilege of being able to do what we love.

In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick. Collins uses stories from his own work as an award-winning marketer—from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team—to break down the ways in which culture influences behavior and how listeners can do the same

Overwork is the new normal. Rest is something to do when the important things are done - but they are never done. Looking at different forms of rest, from sleep to vacation, Silicon Valley futurist and business consultant Alex Soojung-Kim Pang dispels the myth that the harder we work the better the outcome. He combines rigorous scientific research with a rich array of examples of writers, painters, and thinkers - from Darwin to Stephen King - to challenge our tendency to see work and relaxation as antithetical.

With over 500,000 readers a month at her enormously popular blog, AwesomelyLuvvie.com, Luvvie Ajayi is a go-to source for smart takes on pop culture. I'm Judging You is her debut book of humorous essays that dissects our cultural obsessions and calls out bad behavior in our increasingly digital, connected lives - from the importance of the newest Shonda Rhimes television drama to serious discussions of race and media representation to what to do about your fool cousin sharing casket pictures from Grandma's wake on Facebook.

How do we talk about bias? How do we address racial disparities and inequities? What role do our institutions play in creating, maintaining, and magnifying those inequities? What role do we play? With a perspective that is at once scientific, investigative, and informed by personal experience, Dr. Jennifer Eberhardt offers us the language and courage we need to face one of the biggest and most troubling issues of our time. She exposes racial bias at all levels of society - in our neighborhoods, schools, workplaces, and criminal justice system.

Recent research shows that when you understand and activate your positive personality traits, you become more resilient, manage stress better, and find greater fulfillment in life. In The Power of Character Strengths: Appreciate and Ignite Your Positive Personality, you'll be expertly guided by leading authorities through your 24 strengths. You'll soon see all the ways these strengths are your best-kept secret for boosting your well-being. Discover how to appreciate what's best in you and champion strengths in the people you care about most.

How you age is up to you. And it’s easy to take charge. From the renowned integrative doctor Frank Lipman comes a radically simple program to reverse the symptoms we reflexively call “normal aging,” including feeling achy, stiff, sluggish, weak, and vulnerable to chronic illness. This improves not only our life span but, more importantly, our health span—our quality of life and how we feel.

This will be the first authoritative trade book to unpack the concept of a cap on wealth, where to draw the line, how to collect the excess, and what to do with the money. In the process, Robeyns ignites an urgent debate about wealth, one that calls into question the very forces we live by (capitalism and neoliberalism) and invites us to a radical reimagining of our world.

Nearly fifty years into IBM’s existence, Thomas Watson Jr. undertook the biggest gamble in business history when he “bet the farm” on the creation of the IBM System/360, the world’s first fully integrated and compatible mainframe computer. As CEO, Watson drove a revolution no other company—then or now—would dare, laying the foundation for the digital age that has transformed every society, corporation, and government. The story of Watson being “present at the creation” of the digital age is intertwined with near-Shakespearean personal drama