Cold Calling Sucks (and That's Why It Works)
A Step-by-Step Guide to Calling Strangers in Sales
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Narrated by:
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Armand Farrokh
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Nick Cegelski
About this listen
Your Ultimate Guide to Book 1 in 3 Cold Calls
Cold calling is painful and uncomfortable for every single salesperson on Earth.
The average seller makes a couple dials, hits 6 voicemails, and gives up the moment a prospect hits them with a nasty objection.
But every time you decide to pick up the phone in spite of the suck, you separate yourself from the folks who quit. That's when you get ahead on the leaderboard.
Cold calling sucks. And that's why it works.
While most books are a 400-page exercise in academia, we have 4 promises to make this the most actionable sales book you've ever heard of:
- Step-by-Step Breakdowns & Talk Tracks: You'll learn how to win the first 60 seconds, overcome any objection, and land the meeting.
- Audio Clips to Master Tone: It's not just what you say, but how you say it. Listen to over 31 voiceovers
- Examples for Every Industry: Learn from interviews with 200+ elite reps who sell SaaS, real estate, and everything in-between.
- Backed by Gong Data on 300M+ Cold Calls: Every tactic is supported by results from real cold calls so you know it actually works.
If you embrace the suck of cold calling and master the frameworks in this book, you'll reach the top 10% of reps who book 1 meeting for every 3 cold calls that connect.
This is your step-by-step-guide to get there.
Founders of the #1 sales podcast, 30 Minutes to President's ClubArm and Farrokh led Pave from $0 to $13M+ ARR in two years as VP of Sales, and Nick Cegelski won #1 Enterprise Seller multiple times selling 6 & 7-figure deals.
©2024 30 Minutes to President's Club (P)2024 30 Minutes to President's ClubListeners also enjoyed...
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Critic reviews
"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"—JEB BLOUNT, bestselling author of Fanatical Prospecting
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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Stop living in fear
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Overall
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Story
Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
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By: Mel Robbins
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Overall
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
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Science heavy for those of us who want the why
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Its a sales pitch
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Lot of talk about a simple concept
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Manifest Now
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
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How I Get It Done
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Relatable, helpful, and beautifully produced.
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
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By: T. Harv Eker
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What listeners say about Cold Calling Sucks (and That's Why It Works)
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 10-16-24
Immediately applicable
Use the heard the name tossed around opener and went 8/8 calls to meetings before the streak snapped. Immediately applicable knowledge that is easy to practice.
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- Raul Rodriguez
- 09-03-24
Do it for you!
I enjoyed every bit of this audiobook. They step-by-step to navigate cold calling. definitely no sauce, but this book shares a ton of free resources and examples that you can leverage to your own personality because ultimately that’s what matters you.
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- Amazon Customer
- 10-20-24
Finally!
BDR here. Just started a gig in a new industry a few weeks ago. After implementing the actionable approach in this book, I scheduled 3 meetings in my 2nd week. Mind you, quota after a 90 day ramp is a meeting a day, and I’m past halfway there.
This book is a gold mine.
Take the time to read it thoroughly. Do the homework, practice and be consistent. The stuff in here works…. if you work it!
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- Keven Wang
- 08-14-24
Outbound bible
Every outbound sales rep should read this book and make it as part of your routine the next day !
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- Danny Engels
- 10-08-24
Actionable tips that can make an impact right away
I loved the format of the book and especially the audiobook. The authors narrate the audio book so you can really hear what they mention about tone. Would definitely recommend for any seller
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- Kylee Lologo
- 09-17-24
Get this book!
This book is awesome, gives you real advice, real time scripts and tonality, 100% worth it! My whole team read it and it has been more helpful than any other training I’ve ever taken.
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- Andrew Yochum
- 09-27-24
Great guide book for cold calling.
Step by step guide to making the dreaded cold call. Many people say that cold calling is dead, but if done right, it can still be a big part of building a pipeline. This book is great for doing just that. Easy to listen to with actionable steps that can be implemented immediately.
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- Anonymous User
- 08-22-24
One of my favorite sales books of all time
Great listen, incredibly insightful even for someone who has been in presidents club multiple times and has 8+ years of selling under their belt.
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- toasty
- 08-26-24
Everything you need to know for cold calling
The most up to date info on cold calling. Enjoyed the provided talk tracks and statistics. I’m ready to hit the phones!!
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- Gcj Bos
- 10-16-24
Great Sales book
Written for those who believe that “social selling is the only thing that works” or “AI enhanced emails is all I need” or (especially) “I’m to senior to do cold calls”.
Actionable tips for every part of the Sales process. Highly recommended to buy the Audible and a print/kindle version
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