
Giftology
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Narrated by:
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Drew Birdseye
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By:
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John Ruhlin
Radical generosity is the against-the-grain secret weapon of real influencers, and it will allow you to boost referrals, retention rates, and ROI like few other strategies.
But be warned, gifts with strings attached backfire. There is a right, and wrong, way to give.
John Ruhlin has gifted on behalf of everyone from Forbes Magazine to the Fortune 500, and his tactics lead to appreciative responses and wide-open check books.
Through poignant personal stories and data-backed evidence, Ruhlin breaks down how anyone - from mail clerk to managing director - can master the magic of Giftology with these and more:
- Mastering reciprocity, the hidden bottom line booster
- Laser-targeting whom to give a gift and when to use thrift
- Uncovering your client's inner circle and becoming part of it
Give wholeheartedly to Giftology and reap the rewards of an expanding business and fruitful relationships, professional and personal alike.
©2016 John Ruhlin (P)2016 Podium AudioListeners also enjoyed...




















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I'll be working on planning gifting programs for a variety of our key prospects and clients in the near term.
My only concern in listening to this book was whether the author was using it as a platform to sell his company's services or posit a new marketing paradigm. I still don't know about thus yet and will need to ponder this further on a second listen.
It's an easy book to listen to and is much shorter than what I normally purchase. It was a welcome break as a result.
Interesting and thought provoking
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If you could sum up Giftology in three words, what would they be?
Motivating, Engaging, RelationshipsAny additional comments?
The gifts themselves are geared towards high end business, however the motivations behind gifting can be adapted to any level of business. This is all about relationship building and doing the little extra that makes a big difference.Great Book, had some great ideas.
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What I needed to hear
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Awesome!!
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Strong concept
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Great gift ideas
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Awesome concept !
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Not what I expected but still liked it
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phenomenal.
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Make others feel your true intention, giving feels good!
Give to Others-Brillant
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