Rare Breed
A Guide to Success for the Defiant, Dangerous, and Different
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Narrated by:
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Eileen Stevens
About this listen
An unconventional business book for the rebels and misfits - the Rare Breeds - who don’t fit the traditional mold, offering an approach that’s anything but business as usual.
There is an unofficial rule for success: You need to change who you are to achieve greatness. But it doesn’t have to be that way. What if you could leverage your so-called vices and shortcomings and make them your super powers?
Rebellious. Audacious. Obsessed. Hot-Blooded. Weird. Hypnotic. Emotional.
These seven vices are what acclaimed leadership and brand experts Sunny Bonnell and Ashleigh Hansberger identify as keys to becoming a Rare Breed - those standout leaders and achievers - in any career.
Rare Breed is an unorthodox business book for the rebels, outsiders, and provocateurs - anyone with the ambition to lead, create, inspire and provoke change on your own terms by owning all of who you are, not just the pretty parts. But be careful, each virtue has a seductive and dualistic nature that can lead to success or sabotage.
Unique stories. Unconventional advice. Practical tools. Bonnell and Hansberger lay it all out to help fellow Rare Breeds understand, unlock, and direct the potential that’s been slumbering in them to rise above the ordinary, own who they are, and push things forward.
©2019 Sunny Bonnell and Ashleigh Hansberger (P)2019 HarperAudioListeners also enjoyed...
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There used to be two teams in every workplace: management and labor. Now there’s a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there’s no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.
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I was expecting more
- By Steve High on 04-06-10
By: Seth Godin
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The Power of Starting Something Stupid
- How to Crush Fear, Make Dreams Happen, and Live without Regret
- By: Richie Norton, Natalie Norton
- Narrated by: Richie Norton
- Length: 5 hrs and 25 mins
- Unabridged
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What if the smartest people in the world understand something that the rest of us don't? (They do.) What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid? The fact of the matter is that the smartest people in the world don't run from stupid, they lean into it (in a smart way). In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas are often tragically mislabeled stupid.
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Powerful
- By Edward on 06-27-13
By: Richie Norton, and others
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Winging It: Stop Thinking, Start Doing
- Why Action Beats Planning Every Time
- By: Emma Isaacs
- Narrated by: Emma Isaacs
- Length: 6 hrs and 9 mins
- Unabridged
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Women are notorious over-preparers and underestimators when it comes to their own readiness to try something new. But as Emma teaches, what most often holds us back are our own fears, excuses, and doubts. With her revolutionary manifesto, Winging It, Emma shares a rallying cry for all women to “do the things that scare you, build your wealth, make an impact, fail lots, and get up and try again”.
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Good advice
- By Amanda Schmidt on 05-28-21
By: Emma Isaacs
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The Big Life
- Embrace the Mess, Work Your Side Hustle, Find a Monumental Relationship, and Become the Badass Babe You Were Meant to Be
- By: Ann Shoket
- Narrated by: Cassandra Campbell, Ann Shoket
- Length: 5 hrs and 12 mins
- Unabridged
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The Big Life is packed with actionable guidance combined with personal advice from high-profile millennial women who have already achieved tremendous success, plus intimate conversations with a cast of compelling characters and Shoket's own stories on her quest for The Big Life. You'll learn to tackle all of the issues on heavy rotation in your mind.
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Just OK
- By Alexandra Medina on 05-15-17
By: Ann Shoket
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Total Focus
- Making Better Decisions Under Pressure
- By: Brandon Webb, John David Mann
- Narrated by: Johnathan McClain, Brandon Webb
- Length: 7 hrs and 38 mins
- Unabridged
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Over his four deployments as a Navy SEAL sniper, Brandon Webb learned all about performing while experiencing heart-pounding stress. After returning to civilian life, he started his first business venture - and failed miserably. He realized that his big mistake was neglecting to apply what he already knew about focus under pressure. By drawing on the lessons of his SEAL training and early business struggles, Webb went on to build a second business, a media network called Hurricane.
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Biography/ sales pitch.
- By Dennis on 01-10-18
By: Brandon Webb, and others
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The Anomaly Mind-Set
- How I Transformed My Business and My Life by Standing Out Instead of Fitting In
- By: Sandi Krakowski
- Narrated by: Sandi Krakowski
- Length: 6 hrs and 53 mins
- Unabridged
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Powerhouse social media influencer and online marketing and business development expert offers inspiration and hands-on tools for readers to follow their dreams and understand why not fitting in is their biggest asset. Bringing your whole, true self to your work, including your body, soul, and spirit - and allowing your faith to be part of your day in your workplace - lets you express your fullest potential and be as successful as possible in the world.
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Only Unicorns Can Understands
- By K. L. Henderson on 08-06-20
By: Sandi Krakowski
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The Secret Society of Success
- Stop Chasing the Spotlight and Learn to Enjoy Your Work (and Life) Again
- By: Tim Schurrer, Donald Miller
- Narrated by: Tim Schurrer
- Length: 6 hrs and 22 mins
- Unabridged
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There’s a message getting a lot of airtime these days. It says to be successful, you have to step into the spotlight, climb the ladder, become the boss, or chase whatever version of success that’s been dangled in front of you.
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This book helped me reframe a career transition
- By Jeff on 06-13-22
By: Tim Schurrer, and others
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Ignore Everybody
- And 39 Other Keys to Creativity
- By: Hugh MacLeod
- Narrated by: William Dufris
- Length: 2 hrs
- Unabridged
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When Hugh MacLeod was a struggling young copywriter living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. Those cartoons eventually led to a popular blog - gapingvoid.com - and a reputation for pithy insight and humor, in both words and pictures. MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. How do new ideas emerge in a cynical, risk-averse world?
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Ignore this book !
- By Tim on 08-03-09
By: Hugh MacLeod
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The Perfect Day to Boss Up
- A Hustler's Guide to Building Your Empire
- By: Rick Ross, Neil Martinez-Belkin - contributor
- Narrated by: JD Jackson
- Length: 4 hrs and 14 mins
- Unabridged
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Rick Ross is a hip-hop icon and a towering figure in the business world, but his path to success was not always easy. Despite adversity and setbacks, Ross held tight to his vision and never settled for anything less than greatness. Now, for the first time, he shares his secrets to success, offering his own life as a road map to listeners looking to build their own empire.
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Boss Up
- By Daniel R. on 10-02-22
By: Rick Ross, and others
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Professional Troublemaker
- The Fear-Fighter Manual
- By: Luvvie Ajayi Jones
- Narrated by: Luvvie Ajayi Jones
- Length: 8 hrs and 35 mins
- Unabridged
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Luvvie Ajayi Jones is known for her trademark wit, warmth, and perpetual truth-telling. But even she's been challenged by the enemy of progress known as fear. She was once afraid to call herself a writer, and nearly skipped out on doing a TED talk that changed her life because of imposter syndrome. As she shares in Professional Troublemaker, she's not alone.
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I’m missing something
- By Cheval Violet on 04-22-21
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One Big Thing
- Discovering What You Were Born to Do
- By: Phil Cooke
- Narrated by: Phil Cooke
- Length: 3 hrs and 25 mins
- Unabridged
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Stop being average at so many things, and become extraordinary at one big thing. What were you born to accomplish with your life? One Big Thing will help you discover what you were born to do and allow it to revolutionize your business, your ministry, and your life. In today's distracted, digital culture, it’s harder than ever to identify your calling, get your voice heard, and achieve your dreams. To stand out and communicate your ideas and message, you need to cut through the clutter and get noticed. Here's how.
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One Big Question
- By RayChu on 09-03-13
By: Phil Cooke
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good book minus the progressive flare-up
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Moving is a major life change - time-consuming, expensive, often overwhelming, and sometimes scary. But it doesn’t have to be! Instead of looking it as a burdensome chore, consider it a new adventure. Ali Wenzke and her husband moved 10 times in 11 years, living in seven states across the US. She created her popular blog, The Art of Happy Moving, to help others build a happier life before, during, and after a move. The Art of Happy Moving builds on her blog, offering step-by-step guidance, much-needed comfort, practical information, and welcome advice.
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Absolutely a must read!
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Every one of us endures setbacks, disappointments, and failures that can incapacitate us. But we don’t have to let them. Instead, we can use these events as opportunities for growth. In Things No One Else Can Teach Us, Humble the Poet flips the conventional script for happiness and success, showing us how our most painful experiences can be our greatest teachers.
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The best of the Minimalists! This book by Joshua Fields Millburn and Ryan Nicodemus collects the most relevant essays - some short, some long - from their popular website, TheMinimalists.com. This collection has been edited and organized to create an experience that's considerably different from reading individual selections online. From simple living, decluttering, and finances to passion, health, and relationships, Essential is for anyone who desires a more intentional life.
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This book is a game changer!!
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The M in Man Is for Money: Reloaded
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The M In Man Is For Money: Reloaded takes you on a journey through a rinse cycle of serial dating and personal struggles as you read how Ms. Cutty searches for and finds her purpose. Along the way, you’ll learn how to handle men concerning money while dating, living together, or just plain having a pecuniary relationship.
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My Cybergal Cutty!
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Trent Preszler thought he was living the life he always wanted, with a job at a winery and a seaside Long Island home, when he was called back to the life he left behind. After years of estrangement, his cancer-stricken father had invited him to South Dakota for Thanksgiving. It would be the last time he saw his father alive. Preszler’s only inheritance was a beat-up wooden toolbox that had belonged to his father, who was a cattle rancher, rodeo champion, and Vietnam War Bronze Star Medal recipient. This family heirloom befuddled Preszler.
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Combining courage, faith, wisdom, and wonder into an inspiring tale of self-discovery, The Mount of Olives takes listeners for an emotional ride through the life of a boy who's search for better becomes a discovery of something extraordinary...Felix's quest teaches us about the essential wisdom of listening to our hearts, of recognizing opportunity, and learning the golden principles strewn along life's path, and, most importantly, to follow our dreams.
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The Motivation Manifesto
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The Motivation Manifesto is a pulsing, articulate, ferocious call to claim our personal power. World-renowned high performance trainer Brendon Burchard reveals that the main motive of humankind is the pursuit of greater Personal Freedom. We desire the grand liberties of choice - time freedom, emotional freedom, social freedom, financial freedom, spiritual freedom.
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Don't.
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Morning routines. We hear about them all the time. We see them on social media feeds and in online videos. We read or hear about them in memoirs and self-improvement books. So, what's the big deal? What's so important about what we do every morning? In Good Morning, Good Life, Amy Schmittauer Landino - the world's number one productive lifestyle coach - reveals the truth about mornings and how to create daily rituals that are truly right for you.
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Absolutely worth a credit.
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Great for dads too!
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The Blue Zones
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Award-winning author and researcher Dan Buettner has traveled the world to meet the planet’s longest-lived people, and learned nine powerful yet simple lessons that could put you on the path to longer life. Where did he find them? In the Blue Zones....
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Excellent audio book with great supporting website
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The Storyteller
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It’s not every day you discover you might be related to Anastasia…or that the tragic princess actually survived her assassination attempt and has been living as the woman you know as Aunt Anna. For Jess Morgan, who is growing tired of living her life to please everyone else, discovering her late aunt’s diaries shows her she’s not the only one struggling to hide who she really is. But was her aunt truly a Romanov princess? Or is this some elaborate hoax? With the help of a supremely dorky but undeniably cute local college student named Evan, Jess digs into the century-old mystery.
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Fabulous storytelling! Reminds us that truth matters
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What listeners say about Rare Breed
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall
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Performance
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- Leticia Caminero
- 01-28-21
Impactful
Their words make you look inside yourself. It’s no easy to be true to who you are, but it's the only way to be happy.
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- Kelly King
- 04-05-20
A Standing O for these two birds
As an agency owner and adjunct instructor of an advertising course at Indiana University, I applaud these gals for breaking the mold, defying the norms and standing up to so many who tried to hold them down. Their struggle is so real and inspiring. Their perspective is so mature. They are so wise beyond their years. Their passion for brand messages that are authentic and human is what we need more of in our marketing world. I highly recommend this book to those in any creative industry or entrepreneurial endeavor.
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3 people found this helpful
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- Victor Munoz
- 12-11-20
loved it!!
love it. much needed listen during these difficult times of 2020, the year of the pandemic (Covid19).
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1 person found this helpful
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- Claudia Z
- 03-26-24
Inspiring!
Inspiring book for founders of conscious brands who want to contribute to society by finding their essence to build better products.
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- Jeff
- 10-01-20
Great book, but felt like the Breed is exclusive
I enjoyed this book and there was a lot of great stuff in it. I just felt that it was mostly exclusive regarding the rare-breed examples/role models that were mentioned. Made me feel like rare-breedism is reserved only for those with certain political views/beliefs, which I kinda felt went against the message of the book. But, whatever, perhaps that means there is even a rarer breed?
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1 person found this helpful
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- Tom Caines
- 04-03-22
A good listen. Lessons Learned.
I enjoyed hearing about the experiences of the authors as they navigated their success. There are lessons to be learned in this book. The message is get up, get out there, and don't let anyone (even yourself) get in the way.
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- Heather Martinez
- 10-09-20
Excellent Stories and Applicable Virtues
I love this content! But will likely buy the actual book because the narrator doesn’t fit the authors’ true tone.
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1 person found this helpful
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- Brian Sachetta
- 12-27-21
Very good, just one-dimensional at times
I really liked the overall concept of this one. The notion that we need to embrace our weirdnesses and quirks and leverage them into businesses, product ideas, and inspirations is one that resonated deeply with me. And the examples of that notion in action really helped drive it home (and were fun, too).
My only real knock on this one is that it’s sort of one-dimensional; it’s much of the same style stories for the entire length of the book. I don’t think that detracts too much from its quality since it’s a fairly quick read (and those stories are mostly fun and exciting), but I do think it’s worth noting.
Having that said, I would still definitely recommend this one, especially to entrepreneurs, creatives, and obsessives. There are some nice takeaways and moments of solidarity.
-Brian Sachetta
Author of “Get Out of Your Head”
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- Joshua S.
- 11-05-23
Terrible book
Stay away if you don’t want to hear a bunch of nonsense, I’m mad I used my free credit for this!
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- Amazon Customer
- 04-26-22
Not Fully Developed
This felt disjointed at times. The "rare breed" they speak of is multiple personality characteristics that I think rarely occur in one person (or naturally). The message behind this being if you are that rare breed you will be successful because you are, it doesn't speak to the fact that a majority of those characteristics are developed through discipline, not an inherent quality someone is born into, and the book didn't talk at all about how to better develop those important characteristics. I also didn't like the air of arrogance. That ultimately the "rare breed" will know best because they think and act differently than the status quo. It is very easy to point out instances where you were correct when others said otherwise in retrospect without providing context of the times that you were wrong and others were right. Maybe it is just me, but the authors felt immature, and were only checking the box of "writing a business book" to feel even more successful. I personally wouldn't recommend this one.
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