Consumer Psychology Marketing

Product List
    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • By: Matt Johnson PhD, Prince Ghuman
    • Narrated by: Roger Wayne
    • Length: 8 hrs and 59 mins
    • Release date: 05-19-20
    • Language: English
    • 4.5 out of 5 stars 43 ratings
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Regular price: $18.17 or 1 credit

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    • The Real Reason Features and Benefits Selling Doesn't Work
    • By: Greg Nanigian
    • Narrated by: Graham Rowat
    • Length: 3 hrs and 48 mins
    • Release date: 12-29-20
    • Language: English
    • 4.5 out of 5 stars 18 ratings
    • Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you....

    Regular price: $11.17 or 1 credit

    Sale price: $11.17 or 1 credit

    • Improving Decisions About Health, Wealth, and Happiness
    • By: Richard H. Thaler, Cass R. Sunstein
    • Narrated by: Sean Pratt
    • Length: 10 hrs and 35 mins
    • Release date: 07-02-08
    • Language: English
    • 4 out of 5 stars 350 ratings
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Regular price: $21.48 or 1 credit

    Sale price: $21.48 or 1 credit

  • Regular price: $11.99 or 1 credit

    Sale price: $11.99 or 1 credit

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    • What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
    • By: Gad Saad, David M. Buss - foreword
    • Narrated by: Matthew Josdal
    • Length: 11 hrs and 21 mins
    • Release date: 12-03-19
    • Language: English
    • 4.5 out of 5 stars 106 ratings
    • For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves - this is a fascinating listen....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

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    • The Psychology of Persuasion
    • By: Robert B. Cialdini
    • Narrated by: Robert B. Cialdini
    • Length: 20 hrs and 43 mins
    • Release date: 05-04-21
    • Language: English
    • 4.5 out of 5 stars 2,215 ratings
    • In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.

    Regular price: $33.29 or 1 credit

    Sale price: $33.29 or 1 credit

    • Unlocking Consumer Decisions with the Science of Behavioral Economics
    • By: Melina Palmer
    • Narrated by: Rachel Perry
    • Length: 8 hrs and 12 mins
    • Release date: 05-11-21
    • Language: English
    • 4.5 out of 5 stars 29 ratings
    • This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book....

    Regular price: $17.19 or 1 credit

    Sale price: $17.19 or 1 credit

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    • The Making of Behavioral Economics
    • By: Richard H. Thaler
    • Narrated by: L. J. Ganser
    • Length: 13 hrs and 35 mins
    • Release date: 05-18-15
    • Language: English
    • 4.5 out of 5 stars 6,439 ratings
    • Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals....

    Regular price: $24.95 or 1 credit

    Sale price: $24.95 or 1 credit

    • How to Make Your Brand Impossible to Resist
    • By: Sally Hogshead
    • Narrated by: Sally Hogshead
    • Length: 7 hrs and 39 mins
    • Release date: 04-26-16
    • Language: English
    • 4.5 out of 5 stars 367 ratings
    • A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior....

    Regular price: $21.59 or 1 credit

    Sale price: $21.59 or 1 credit

    • 3rd Edition
    • By: Wolfgang Stroebe, Bob M. Fennis
    • Narrated by: Nigel Patterson
    • Length: 19 hrs and 40 mins
    • Release date: 08-03-21
    • Language: English
    • 5 out of 5 stars 3 ratings
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Regular price: $25.79 or 1 credit

    Sale price: $25.79 or 1 credit

    • The Remarkable Shallowness of the Improvising Brain
    • By: Nick Chater
    • Narrated by: Nick Chater
    • Length: 7 hrs and 26 mins
    • Release date: 11-06-18
    • Language: English
    • 4.5 out of 5 stars 44 ratings
    • In a radical reinterpretation of how the mind works, an eminent behavioral scientist reveals the illusion of mental depth....

    Regular price: $17.19 or 1 credit

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    • The New Strategy for Reaching the World’s Most Powerful Consumers
    • By: Bridget Brennan
    • Narrated by: Vanessa Daniels
    • Length: 7 hrs and 22 mins
    • Release date: 10-11-16
    • Language: English
    • 4.5 out of 5 stars 71 ratings
    • If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy....

    Regular price: $13.75 or 1 credit

    Sale price: $13.75 or 1 credit

    • The Power of Social Influences
    • By: Cass R. Sunstein
    • Narrated by: Jonathan Yen
    • Length: 5 hrs and 7 mins
    • Release date: 05-28-19
    • Language: English
    • 4 out of 5 stars 36 ratings
    • In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent....

    Regular price: $17.19 or 1 credit

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    • And Other Unexpected Forces that Shape How We Think, Feel, and Behave
    • By: Adam Alter
    • Narrated by: Tristan Morris
    • Length: 7 hrs and 18 mins
    • Release date: 03-21-13
    • Language: English
    • 4 out of 5 stars 315 ratings
    • An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control....

    Regular price: $18.00 or 1 credit

    Sale price: $18.00 or 1 credit

    • How Evolution Made Us Smarter Than We Think
    • By: Douglas T. Kenrick, Vladas Griskevicius
    • Narrated by: Tim Andres Pabon
    • Length: 8 hrs and 43 mins
    • Release date: 09-20-13
    • Language: English
    • 4 out of 5 stars 78 ratings
    • When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests we are often irrational, biased, and occasionally even moronic....

    Regular price: $30.08 or 1 credit

    Sale price: $30.08 or 1 credit

    • Push the Emotional Buttons That Get People to Buy
    • By: Barry Feig, Joan-Marie Moss
    • Narrated by: Virtual Voice
    • Length: 7 hrs and 49 mins
    • Release date: 03-15-24
    • Language: English
    • Not rated yet
    • Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of ...

    Regular price: $9.99 or 1 credit

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    • Channeling Attention for Change
    • By: Robert B. Cialdini
    • Narrated by: John Bedford Lloyd
    • Length: 9 hrs and 24 mins
    • Release date: 09-06-16
    • Language: English
    • 4.5 out of 5 stars 4,941 ratings
    • Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself but in the key moment before that message is delivered....

    Regular price: $19.49 or 1 credit

    Sale price: $19.49 or 1 credit

    • The Power of Mimetic Desire in Everyday Life
    • By: Luke Burgis
    • Narrated by: Luke Burgis, Sean Patrick Hopkins
    • Length: 8 hrs and 54 mins
    • Release date: 06-01-21
    • Language: English
    • 4.5 out of 5 stars 815 ratings
    • A groundbreaking exploration of why we want what we want, Wanting provides a toolkit for freeing ourselves from chasing unfulfilling desires....

    Regular price: $14.99 or 1 credit

    Sale price: $14.99 or 1 credit

    • Un método revolucionario para influir y persuadir [A Revolutionary Method to Influence and Persuade]
    • By: Robert Cialdini, María Serrano Giménez - translator
    • Narrated by: José Manuel Vieira
    • Length: 10 hrs
    • Release date: 06-08-23
    • Language: Spanish
    • 4.5 out of 5 stars 11 ratings
    • Con el rigor científico y la capacidad de divulgación que le caracterizan, Robert Cialdini explica en este libro cómo capitalizar el tiempo previo a la transmisión de un mensaje importante....

    Regular price: $17.99 or 1 credit

    Sale price: $17.99 or 1 credit

    • Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
    • By: James Surowiecki
    • Narrated by: Grover Gardner
    • Length: 9 hrs and 29 mins
    • Release date: 05-19-04
    • Language: English
    • 4 out of 5 stars 1,286 ratings
    • In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....

    Regular price: $16.16 or 1 credit

    Sale price: $16.16 or 1 credit